PESCALLO
The Pescallo project was originally created by Jiaxing Mengdi Chief Executive Officer, Mr Tom Zhu. His aim was to give birth to a new fashion brand to be produced and distributed in the Chinese domestic market. The project is the result of the fusion between Mengdi Group experience in garment production and italian fashion design. For this reason, Jiaxing Mengdi Company started a cooperation with the Italian stylist Sonia Beconcini : the creative heart of Pescallo brand.
In order to develop this new brand, the Mengdi Group built two different departments: the Pescallo Chinese Dept., (in China) and the Pescallo Italy Dept. (in Italy).
The name of the brand was personally thought by Mr Tom Zhu, who was positively impressioned by the beauty and calmness of Pescallo village, on the coast of Lake Como. There, he admired the stunning landscape and experienced the unique sensation of fusion between man and nature. This actually is the aim of Pescallo brand: the achievement of the perfect balance between nature elements and human beings brilliance. This is the reason why Mr Tom chose the name “Pescallo” for this new brand.
In Pescallo the most innovative workmanship techniques allow to maintain and preserve their intrinsic naturalness. In Pescallo, fashion meets the uniqueness of nature.
